KERB ‘returns to original ambition’ at Seven Dials Market as it announces new traders

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KERB is to welcome four new traders to Seven Dials Market in Covent Garden as it looks to place greater emphasis on incubating fresh talent at its flagship food hall.

The new additions to the London market’s roster come as four of its ‘highest revenue traders’ are set to leave the food hall by 13 January.

They include ‘finer diner' brand Truffle Burger; vegan taco specialist Club Mexicana; Latino fried chicken concept El Pollote; and Mumbai street food outfit Curry on Naanstop.

The new operators taking up residence are Nashville hot chicken concept Lucky’s; Colombian taco brand Los Gordos; burger slinger Mother Flipper; and Indian kati wrap business Kolkati.

KERB says the changes reflect a ‘return to its original ambition’ of using Seven Dials Market to provide opportunities for small businesses to test their food concept before moving on to brick and mortar restaurants. 

The four departing traders, which all came through KERB’s inKERBator programme and were part of the original line-up at Seven Dials Market when it launched in 2019, generate a combined monthly revenue of more than £465,000, and now operate a total of nine bricks and mortar sites between them.

“The KERB inKERBator programme was integral in Truffle’s success,” says Tom Bickers, founder of Truffle Burger.

“Seven Dials Market was our first permanent, 365 days a year site. Since then, we’ve opened five branches across London. Seven Dials Market has been the springboard needed for us to continue growing due to a low start-up costs and its central London location.

“Leaving will allow us to focus on our full-service restaurants, innovate and develop our menus further and grow the business to its full potential.”

All four of the new traders will be offered an initial 12-month license to trade at Seven Dials Market.