Sam Elliott to bring his Pasture brand to Birmingham
Pasture Birmingham will occupy 6,500sq ft across one floor of a former Barclays Bank building at Fifteen Colmore Row, near Cathedral Square in Birmingham city centre.
It will celebrate fire-based cooking and local ingredients making use of an in-house butcher that will prepare meat from farms in the south west.
It will be the fifth restaurant in the group, which was founded by chef-owner Sam Elliott, joining two restaurants in Bristol - Pasture, opened in 2018 and Radius, which launched last year; and two restaurants in Cardiff - a second Pasture, which opened in 2020, and Parallel which opened earlier this year.
"Just as we operate in Bristol and Cardiff, we will be engaging with local suppliers, and producers to influence everything from the menus to the interiors," says Elliott.
"What's really exciting is the new restaurant will open up brand new supply chains for us - because just like our other restaurants, we want to make sure that Pasture Birmingham has a real sense of place, is part of the Birmingham characteristic and completes our Pasture triangle.
“This exciting opening for Pasture Birmingham also makes it easily accessible for me to commute between Bristol and Cardiff and give the ‘hands on’ approach to provide a unique and memorable dining experience.”
Next year Elliott will also open Prime by Pasture; a butchery, deli, cookery school and burger joint in the Redcliffe Quarter, Bristol.