Opening on Earl’s Court Road in Kensington on 14 September, The Hollland will occupy the site that was formerly The Princess Victoria.
The refurbished space comprises a ground-floor pub and an upstairs dining room that seats 30 people with a seasonal, British-led menu served across both floors.
Launch dishes will include spiced brown crab on toast; tomatoes, peach, chilli, pangrattato, and smoked tofu; pork collar steak with greengage chutney, kohlrabi and beetroot; hake, piperade and fennel salad; and almond tart with double cream.
It will offer a mostly-European winelist, which has been put together by wine consultant Matthew Cocks. The pub will be run by general manager Richard Banks.
The pub’s interior has been designed by cabinet-maker Tortie Hoare, with the ground floor mixing sage green-painted walls and exposed brick with an emerald-tiled bar. The upstairs dining room, meanwhile, features sand-coloured walls and eclectic reclaimed furniture, including church pews.
