Happy Face Pizza continues expansion in the capital

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Neapolitan pizza restaurant group Happy Face Pizza will open a third restaurant in the capital next month, in Brent Cross, with two more planned for later in the year.

Located on Claremont Way, at the front of the new Brent Cross Town and near Brent Cross Shopping Centre, the restaurant will follow in quick succession from its newly opened site in Victoria.

Happy Face Pizza Victoria is a 50-cover, 1,200sq ft restaurant located in Eccleston Yards with the Brent Cross restaurant set to be a similar size.

Both restaurants will offer Happy Face’s range of Neapolitan pizzas created by executive chef Mario Mastrangelo, which include a classic Margherita, the Rucola made with mozzarella, rocket, prosciutto crudo and parmesan, and the Vegan Pepperoni, alongside antipasto, dolci and gelato. Prices start from £7.50.

The bar will offer a range of Italian wines, beers, and cocktails, including three variations on the Negroni. From the team behind Spiritland, there will also be a sound-system and curated playlists.

“Following the success of our flagship in Kings Cross, we are excited to be bringing our pizzas to Victoria and Brent Cross,” says Happy Face Pizza co-founder Dominic Lake.

“We offer seriously good pizza, at an accessible price point, and look forward to establishing both our restaurants as part of their respective neighbourhoods.”

Happy Face Pizza made its debut in 2018 with is flagship restaurant and underground Supermax bar in Kings Cross.

The company plans to open a further two sites in London neighbourhood locations in 2022.