Liberation brings nuts into foodservice

26-Mar-2014 - Last updated on 26-Mar-2014 at 17:55 GMT

Liberation's nuts champion ‘flavour innovation’ whilst tapping into key consumer trends

Liberation Foods, the UK’s only Fair Trade and farmer-owned nut company, is launching two of its best-selling snacking products into the foodservice sector.

Product details:

The snack nut products include Oven-Baked Chilli & Lime Cashews with Peanuts & Roasted Corn; and Oven-Baked Salted Cashews & Peanuts. Both champion ‘flavour innovation’ whilst tapping into key consumer trends.

Oven-Baked Chilli& Lime Cashews with Peanuts & Roasted Corn - Inspired by the colour and flavour of street food in Latin America, creamy cashew nuts are coated in a special chilli and lime seasoning and oven baked slowly. The peanuts are lightly salted and baked. Once the nuts are seasoned they are mixed in with the chilli corn kernels to create the blend of citrus and spice.
Oven Baked Salted Cashews & Peanuts - Each ingredient is baked separately to bring out the natural nut flavour and enhance the crunch; this is complemented by sprinkled salt.

USP:

True to Liberation’s beliefs, all nuts are sourced from co-operatives of small-scale growers and farmers who own a 44 per cent share of the company.

With peanuts coming from Nicaragua and Malawi and cashews all the way from India, Liberation is passionately nuts about Fairtrade, the livelihoods of its farmers and providing the best tasting product.

Availability:

The two new products are available to all UK foodservice businesses now. For more information, visit www.chooseliberation.com.

Why you should buy them:

Nielsen data reveals roasted nuts are the second most popular snack eaten by over 50 per cent of snack consumers and the UK Fairtrade market grew by 14 per cent in 2013.

Kate Gaskell, managing director of Liberation Foods, said: “The snack nut sector attracts an affluent consumer base with a bias towards the over-35s.

“It’s often the affluent consumers who are more likely to have ethical concerns and of course our products appeal to this socially aware demographic. Not only do our products provide a convenient tasty snack but also celebrate excellent nutritional and environmental credentials.”