Scott Farms brings sweet potato snacks to UK

07-Mar-2014 - Last updated on 07-Mar-2014 at 15:27 GMT

Sweet potatoes are rich in vitamin A, vitamin C, potassium and manganese

US producer Scott Farms has brought its Sweet Potato Chips to the UK for hospitality operators looking to bag a healthier snack.

Product details

Scott Farms’ sweet potatoes are grown in North Carolina, and imported to the UK, where they are sliced and hand-cooked in sunflower oil, with just a pinch of sea salt added.

The snacks are available in 40g packs in boxes of 24 or 100g packs in boxes of 12.

USP:

Sweet potatoes are considered healthier than the humble spud because they are high in fibre, lower carbohydrate and rich in vitamin A, vitamin C, potassium and manganese. The Sweet Potato Chips are also vegetarian and gluten-free.

Availability:

Available through nationwide distributors, visit http://www.scottfarmschips.com/trade/ for more info, or contact Dave Marples at Scott Farms direct on 01386 420 913.

Why you should buy it:

Scott Farms has reported significant year-on-year growth in sales of sweet potatoes in the UK, and is investing heavily in promoting the vegetable through its Love Sweet Potatoes campaign.

“We tested Scott Farms Sweet Potato Chips at a number of foodie events during 2013 and were overcome by the enthusiasm of consumers,” said chief executive of Scott Farms, Stan Smith.

“We even won best new product at the prestigious Autumn Ludlow Food Festival. Sales were staggering at many of the events so, after some packaging changes, we made the decision to launch to the trade this spring.”