Macdonald Hotels & Resorts to operate Solberge Hall Hotel
The company, winner of the AA Hotel Group of the Year 2013/14 Award and owner and manager of 45 hotels across the UK, will take on responsibility for all business at the 21-bedroom hotel, including revenue management, distribution, staff training and marketing support in a bid to drive the business forward.
David Guile, chief executive of Macdonald Hotels & Resorts, said: “Solberge Hall Hotel is a stunning Georgian mansion nestled between the Dales and the Vale of York. The hotel has much to offer and we are looking forward to building on its successful operation with a key focus on working with local business and implementing the distribution reach and sales tools we can offer
“This management agreement enables us to further enhance our presence in the North East and to add real value to the hotel’s business – in particular its corporate and events market.”
Associate hotels
Under terms of the agreement, Solberge Hall Hotel will not adopt the Macdonald Hotels & Resorts name, but will continue to operate under its current name as an associate hotel.
Set within a Grade II listed building within landscaped gardens, Solberge Hall Hotel is known as a popular wedding and events venue, boasting a number of function rooms, including the 250 capacity Hambleton Suite.
Macdonald Hotels & Resorts, which is the UK's largest privately owned hotel operator, manages a number of associate hotels including Norwood Hall Hotel and Eastwell Manor Hotel, Spa & Golf, alongside its branded hotels.
Its latest move to acquire the management contract for Solberge Hall is part of its wider strategy of looking at the acquisition of managed contracts with the business, which was set up in 2010, led by Macdonald Hotels Management Services' managing director Chris Gillett,
A spokesperson for the group said the company was continuing to look at further opportunities in management contracts with a number already in the pipeline for the next year.