Product details :
The Lancashire-based company has developed a freeze dried instant coffee available in individual sachets which is 100 per cent Rainforest Alliance certified and fair trade. Its latest individual sachets of hot chocolate drink have also been certified as such - both are tapping into continuing trends of sustainable and ethical purchasing.
USP:
Country Range was the first producer to offer a 100 per cent Rainforest Alliance certified tea and with recent studies suggesting the desire for virtuous purchasing is continuing its latest products offer foodservice suppliers who use Country Range to increase their ethical credentials.
Availability:
The hot chocolate drink is available in a pack of 100 25gr sachets while the coffee is supplied in a pack of 250 1.3gr sticks.
Price:
Country Range works on behalf of 14 independent wholesalers with 24 depots across the UK - all with different packages on offer to foodservice buyers - contact your nearest wholesaler for price details.
Why should you buy it?
Martin Ward, brand manager for Country Range, said: “Our decision to add two new ethical hot drinks to the range demonstrates that we have our finger on the pulse when it comes to consumer trends, and that we understand how an increasing number of consumers are becoming environmentally aware in their choices.”
“We’ve had a great response from caterers and consumers who have seen the new designs,” said Martin. “We are confident that the redesign will sit extremely well across both the cost and profit sectors.”
Extras:
As well as two new products Country Range has undergone a 'radical' redesign of its complete front of house range including condiments, biscuits, preserves and hot drinks. Of the redesign Ward said:
"We’ve had a great response from caterers and consumers who have seen the new designs. We are confident that the redesign will sit extremely well across both the cost and profit sectors."
More information:
www.countryrange.co.uk