Product details:
The Bespoke Hotel Partnership Agreement is a sales and marketing service for independent hoteliers which allows them to continue running their hotel as they wish, but with extra support in the areas of sales and marketing. Bespoke, which was founded in 2000 by Haydn Fentum and Robin Sheppard says it does not have strict rules on areas such as branding or operations for hotels looking to take up the service, instead, the contract starts with an understanding that the hotel will fit Bespoke, which currently counts 50 hotels within its collection.
USP:
As the name of the company suggests, each agreement it makes is 'bespoke', so services will be tailored to the individual hotel, whereas other hotel sales and marketing companies may require a hotel to meet its own guidelines. Bespoke says once it has been agreed that the hotel fits the collection, it will be up to the hotel owner to decide what is right for his or her business.
Price:
Bespoke takes a fixed fee per room and a commission on bookings that it generates. There are no joining or annual service fees.
Availability:
Hoteliers interested in the service, should email Robin Sheppard RSheppard@bespokehotels.com to discuss.
Why you should buy it:
This service is for independent hoteliers who want to continue running their hotels as they wish, but are looking to increase sales and would like to reach a wider audience through PR and marketing channels. Bespoke already has 50 hotels within its collection, which it both manages and or provides service support, but it is looking to increase the number by up to 20 per year. Hotels already in its portfolio include Cotswold House Hotel and Bermondsey Square Hotel.
More information: