Thousands of London restaurateurs can now order their London on Tap water carafes, launched as part of a Thames Water campaign to promote tap water as an alternative to bottled brands.
Ten thousand of designer Neil Barron’s Tap Top carafes, which resemble the four-pronged shape of a tap’s handle, are ready to distribute to businesses around London as part of the city’s commitment to provide high-quality drinking water whilst reducing the environmental impact of packing and transporting bottled water.
David Owens, executive director of Thames Water said the campaign also aimed to help consumers feel confident asking for tap water when dining out.
“According to the industry’s water quality watchdog, we have the best-quality water of all the major water and sewerage companies in England and Wales – and we’ve got a first-class carafe in which to serve it,” he said. “We want to get as many of the capital’s eateries and bars involved as possible.”
“Since launching the carafes in May, we've had great feedback from restaurateurs who've been using them. Many of their customers say Tap Top's iconic design makes them more comfortable about choosing tap water.”
The Tap Top carafes are available in blue, green, clear and frosted varieties and can be branded with company logos. They are available to order from www.londonontap.org at £10 each, with £1 from each carafe donated to the WaterAid charity.