New KNORR Stock Reduction

Its got the closest taste, look and aroma to scratch-made stock ever.

KNORR has launched its most innovative range of bouillons to date with the new KNORR Stock Reduction.

Unilever Foodsolutions claims to have has achieved its closest taste, look and aroma to scratch-made stock ever.

The team at KNORR know that chefs demand the best. They also know that the traditional process of boiling down bones, vegetables and herbs to create stock from scratch is a laborious task that takes time that busy kitchens often do not have.

Made from carefully selected quality ingredients, new KNORR Stock Reduction contains reduced meat stock or vegetable juice to create a homemade-style jelly product that spoons easily, dissolving quickly into boiling water or straight to the pan.

Eyck Zimmer, Executive Chef at The Lowry, Manchester and current title holder of the esteemed KNORR National Chef of the Year competition, comments: “KNORR Stock Reduction is the closest you can get to the ‘real thing’ – a brilliantly versatile product that, used with finesse, is suitable for any kitchen from fine dining restaurants to pubs.

“I have cooked with KNORR products in 5-star hotels and restaurants throughout Europe and I’m always happy to recommend the products I like,” he enthuses.

Chefs can watch Eyck Zimmer preparing his three KNORR Stock Reduction signature dishes in an inspiring ‘Live at The Lowry’ film by logging onto www.unileverfoodsolutions.co.uk.

Available in Beef, Chicken and Vegetable varieties, the new KNORR Stock Reduction offer chefs the following added benefits:

• Meet UK Food Standards Agency 2010 Salt Reduction Targets*

• No added MSG

• No artificial colours, flavours or preservatives

• Authentic optic and aroma with no need for additional colorants and flavourings

• Suitable for a gluten free diet

• Suitable for a lactose free diet

• No hydrogenated oils

• Nine months shelf life unopened, three months once opened

• 2 x 800g case size

Ray Lorimer, executive chef and culinary controller at Unilever Foodsolutions said: “In creating this breakthrough product we have achieved an industry first for KNORR – a stock that tastes, looks and smells similar to one made from scratch by a professional chef.

"We have selected only the finest ingredients to achieve a genuine taste and aroma and all products follow our ‘clean label’ approach, in line with Unilever Foodsolutions’ ongoing commitment to healthy and vitality.”

For further information about the new KNORR Stock Reduction and other KNORR products, please contact the Unilever Foodsolutions careline on 0800 783 3728 or visit www.unileverfoodsolutions.co.uk.