It is that time of year when diners start thinking about their festive plans. For many, that means finding the perfect restaurant to celebrate with friends, family and colleagues, and our latest diner survey shows that 67% of people plan to do just that during the festive period.
Of those asked, 54% said they’d like to celebrate with a festive set menu at a fancy restaurant, while almost a third plan to secure their table between two and three weeks in advance.
The festive season is high stakes for restaurants and a chance to maximise business by meeting diner needs head-on. Get more insights about what guests want when dining out at this time of year and ensure that your restaurant is ready to rule the yule.
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